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Virtual only—3 days!

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Get 3 days of access to our virtual conference and learn the latest strategies, tactics, techniques, and tools that will help you master the six pillars of content marketing. Upgrade your ticket anytime, if you want to start the learning now.

Planning

Creation

Optimization

Distribution

Performance

Comedy

Wednesday, November 9

8 – 9 AM Keynotes
9 – 12 PM Planning
12 – 1 PM Keynote
1 – 4 PM Creation
4 – 5 PM Keynote

Thursday, November 10

8 – 9 AM Keynotes
9 – 12 PM Optimization
12 – 1 PM Keynote
1 – 4 PM Distribution
4 – 5 PM Keynote

Friday, November 11

8 – 9 AM Keynote
9 – 12 PM Performance
12 – 1 PM Keynote
1 – 4 PM Comedy Recordings
4 – 5 PM Closing Remarks

2022 Keynotes
More coming soon!
2022 AGENDA
Topic Ideas Below for Consideration, Final Agenda Coming July 1st
Content Planning
 Planning for Snap, Crackle, and Pop
 Secret Research Tools for Planning
 Competitive Intelligence Tactics for Success
 Building a Content Plan to Win the Budget
 Agency Hacks for Content Planners
 Stages of a Content Planner Career and How to Advance
 How to Find Hot Topics to Engage Your Audience
 Budget Secrets to Cut Corners without Sacrificing Quality
 How Pro Planners Reverse Engineer Success
Content Creation
 The Art and Science of Creating SNAPPY Headlines
 Secrets to Engagement? Learn the Elements of Boring
 How to Make Your Content POP with Conversion Booster
 Why Metaphors and Analogies Connect and Engage
 Advance Your Writing Career with Style Flexing
 How to Use AI Writing Tools to Up Your Game
 Shortcuts to Develop a Unique Brand Writing Style
 Longcuts to Develop a Unique Brand Writing Style
 Put More CRACKLE in Your Long Form Content, Please!
 Copywriting Secrets Rooted in Neuroscience
Content Optimization
 Boosting the POP (Conversion Rate) from Existing Content
 And the Winner Is…Lessons from AB Testing Experiments
 3 AI Powered Tools to Make Content Optimization Easy
 It’s All About Picking Sub-Topics, Not Keywords
 Metaphors and Analogies—The Fun Way to Optimize
 Optimizing for Web 3.0
 Less bass. More treble. Optimize like a Music Producer!
 Tips, Tactics, and To Do’s for Content Optimization
 Optimizing for Different Social Channels: Do’s and Don’ts
 SEO is not Math, It’s a Vocabulary Quiz You Can Ace
Content Distribution
 New Tactics, Techniques, and Hacks for Facebook
 New Tactics, Techniques, and Hacks for LinkedIn
 New Tactics, Techniques, and Hacks for Twitter
 New Tactics, Techniques, and Hacks for YouTube
 New Tactics, Techniques, and Hacks for Pinterest
 New Tactics, Techniques, and Hacks for Tumblr
 New Tactics, Techniques, and Hacks for Snapchat
 New Tactics, Techniques, and Hacks for Instagram
 New Tactics, Techniques, and Hacks for TikTok
 New Tactics, Techniques, and Hacks for Medium
Content Performance
 17 Ways to Track Content Marketing Performance
 How to Score Your Content to Maximize Performance
 Leverage the Content Donkeys and Amplify the Unicorns
 Deliver Performance by Earning Trust
 New Methodology and Technology to AB Test
 Best AI Tools to Boost Performance
 How to Accelerate the Customer Journey
 Digging Into Data Sucks, Until Now
 How To Develop Stories from Your Data
 How To Become a Data Scientist and Rule the Marketing World

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