by Contributing Author | Apr 9, 2019 | CMC News & Announcements, Content Creation, Content Optimization
It’s no secret that video is becoming a major part of marketing plans right now, and will only gain more traction in the near future. Video comes in so many forms and the possibilities are endless when it comes to the potential that video marketing has for...
by Content Marketing Conference | Jan 2, 2019 | Content Optimization
Surprising as it may seem, content marketing has a shocking amount in common with video games, indie games in particular. If you’re totally unfamiliar with the industry, the short version of what’s been going on in recent years is that game-making tools...
by Content Marketing Conference | Oct 30, 2018 | Content Optimization
Who doesn’t love a fresh-baked loaf of sourdough bread? (Sorry if you’re celiac or going low-carb.) Sourdough loaf is an apt analogy for what’s known as “historical optimization.” One of the best ways that you can optimize your content in...
by Content Marketing Conference | Sep 18, 2018 | Content Optimization
When it comes to business, content makes the world go ‘round. When it comes to your business, your content can mean the difference between a few hundred random visitors and thousands of qualified leads. Content optimization is how your site is found so staying up on...
by Contributing Author | Jun 20, 2018 | Content Optimization
Website optimization and search engine optimization are different. Who knew? Oh, pretty much everyone in the field of marketing. Guess what!?! Not all content creators have a background in business or marketing, so we learn bits and pieces as we diligently research...
by Contributing Author | May 16, 2018 | CMC News & Announcements, Content Optimization, Content Performance
My oldest kid is only nine years old, but you wouldn’t believe the number of times I’ve uttered the phrase, “If everyone else is jumping off of a cliff, should you do it too?” That cliche has always served me well whether we’re talking about getting a cell phone,...
