by Content Marketing Conference | Mar 29, 2017 | CMC News & Announcements
We are back highlighting another CMC attendee, this time it’s Amber of The Weather Company! We are thrilled to have you with us Amber, and look forward to meeting you in just 13 days! Tell us about you, where you work, and your content marketing history! I work...
by Content Marketing Conference | Mar 28, 2017 | Content Planning, Content Strategy
Content planning isn’t just about editorial calendars and figuring out what kind of videos to upload to social media in the near future. It’s several moving parts that comprise a holistic and complete understanding of your audience then using the insights...
by Content Marketing Conference | Mar 23, 2017 | Content Optimization
So, what is content optimization? Content refers to your website copy, blog, and any other webpages that you own and optimizing it means that you’ve made that page (or particular group of pages) more attractive to search engines. Content optimization isn’t...
by Content Marketing Conference | Mar 22, 2017 | Content Planning
Editorial calendar filled out through the next two National Superhero Days, which is April 28 just in case, you know, ahem. You’ve coordinated your social media posts, and you’ve already bought your tickets to Content Marketing Conference 2017. Your content planning...
by Content Marketing Conference | Mar 21, 2017 | Content Creation
Can we just pause for a moment and really think about what content innovation is? Innovation is a new method or idea, or in this case, content ideas. So content innovation means to find new ways of creating, sharing and accessing it. Now, if you were Storm how would...