by Contributing Author | Apr 2, 2019 | CMC News & Announcements
She’s the founder and CEO of Mindset Digital. She’s also a Ph.D., as well as a passionate speaker and storyteller. Debra Jasper has provided over 30,000 international clients with her highly sought-after consulting services, served as a keynote speaker for a number of...
by Contributing Author | Mar 29, 2019 | CMC News & Announcements
Shhh! Be very quiet and don’t make any sudden moves – it took quite a bit of effort to lure these corporate comedians to the Content Marketing Conference in Boston, and we don’t want to scare them away. Observing corporate comedians in their natural habitat – on...
by Contributing Author | Jun 25, 2018 | CMC News & Announcements
One of the biggest mistakes a conference attendee can make at a huge, highly-concentrated industry event like the Content Marketing Conference is treating it like an extension of former school days. You know the attitude – coming to a specific room at a specific...
by Content Marketing Conference | May 22, 2017 | Content Performance
At Content Marketing Conference 2017, many questions were posed by the keynote speakers and influencers but a common recurring theme seemed to be, “What actually makes good content?” Marketers frequently get hung up on the notion of “good content”. But what actually...
by Content Marketing Conference | May 19, 2017 | Content Optimization
The best marketers know that great material isn’t enough — effective content distribution is just as important. The best content on the planet has limited utility if it’s not easily accessible to all relevant audiences. With that in mind, let’s...