by Byron White | Jul 21, 2016 | CMC News & Announcements
There are days when “productivity” seems like a four-letter word. According to the “How to 10x Your Content Team’s Productivity” session courtesy of Uberflip’s Hana Abaza at the 2016 Content Marketing Conference, there may be a few good reasons why we feel like...
by Byron White | Jul 20, 2016 | CMC News & Announcements
Content marketers are a well-trained bunch. We’ve been taught to churn out content at every opportunity, and as a result, there are more than 152 million blogs currently idling away on the Internet. As a reader, that number is both exciting and daunting, but as a...
by Byron White | Jul 18, 2016 | CMC News & Announcements
How can we improve tedious, drawn-out, written business communications? Josh Bernoff, author and keynote speaker at the 2016 Content Marketing Conference, puts forth a thought-provoking theory as to essentially removing all of the flourishes and vague words and simply...
by Byron White | Jun 3, 2016 | CMC News & Announcements
Traditional content marketing takes a long time to plan and perform, especially when you involve many people from a company. You push all your content out at once, which gains a spike in customer views and engagement. Then, customer interest wanes and you’re back to...
by Content Marketing Conference | Mar 29, 2016 | Content Planning
Rehashing information that’s familiar – and even “played out” – within your industry is a recipe for some yawn-worthy content. Attending conferences and events like Content Marketing Conference is a great way to pick up fresh content...
