por Byron White | dez 12, 2016 | Content Strategy
Is one of your New Year’s resolutions to increase your online marketing abilities for your business? If you want to develop an effective content marketing strategy for 2017 you aren’t alone. Forbes reports only 37 percent of B2C marketers were on target in 2016 for...
por Byron White | dez 9, 2016 | Content Strategy
If your overall marketing campaign is a shiny new, high-performance sports car, your content strategy is the engine that keeps it moving forward at all times. It affects everything – from the way people perceive your products and services to the rich, emotional...
por Byron White | dez 5, 2016 | Content Strategy
Emails, newsletters, social media posts and infographics are all useful ways to engage your audience, attract new prospects and grow your business. However, these inbound marketing tactics need to be planned and delivered by an experienced content strategist that...
por Byron White | nov 18, 2016 | CMC News & Announcements
Welcome to CMC 2017 It’s a new era of marketing. Customers and prospects are orbiting at high speeds. Connecting with them continues to be challenging. And more content and clutter is not the answer. How do we develop the right strategy to achieve content marketing...
por Byron White | ago 4, 2016 | CMC News & Announcements, Otimização de conteúdo, PERFORMANCE DE CONTEÚDO
Content amplification spreads valuable content to targeted customers through different channels, such as social media sites, blogs, and websites, by using paid tactics. But that can be a waste of money if the viewers who clicked through to get to your site leave...
