por Content Marketing Conference | out 30, 2018 | Otimização de conteúdo
Who doesn’t love a fresh-baked loaf of sourdough bread? (Sorry if you’re celiac or going low-carb.) Sourdough loaf is an apt analogy for what’s known as “historical optimization.” One of the best ways that you can optimize your content in...
por Content Marketing Conference | out 26, 2018 | CMC News & Announcements
Content marketing in history, improvisation, and Christmas movies highlight this week’s roundup. The strategies and tips for this week include creating realistic marketing expectations, the various stages of the buyer’s journey, and content marketing for...
por Content Marketing Conference | out 23, 2018 | CRIAÇÃO DE CONTEÚDO
Video is the hottest thing in content creation right now. According to the Content Marketing Institute, companies incorporating video into their content strategy see a whopping 41% more search traffic than companies that haven’t pivoted to video yet. Does this...
por Content Marketing Conference | out 19, 2018 | CMC News & Announcements
With the close of 2018 quickly approaching, the predicted trends for content marketing in 2019 and the importance of having a content strategy dominate this week’s roundup. Plus, there’s free content marketing courses, the top 5 Instagram trends...
por Content Marketing Conference | out 16, 2018 | PERFORMANCE DE CONTEÚDO
Content performance refers to evaluating your content’s success. Of course, success is subjective so it ultimately boils down to which metrics you are evaluating and why followed by the methodology used to observe user habits and other indicators of whether or...
