por Contributing Author | mar 5, 2019 | CMC News & Announcements
Do you know what’s seriously funny? Content marketing. No, really, comedy is one of the hottest trends in content marketing today because it returns some serious profits. All the successful marketers are doing it. If you are like many marketers, you want to improve...
por Contributing Author | fev 22, 2019 | CMC News & Announcements
Some of the funniest people are speaking at this year’s Content Marketing Conference in Boston. In fact, CMC is dedicating an entire day to using humor to boost your bottom line. Here are just a few of the people speaking at Content Marketing Day on April 19, 2019....
por Contributing Author | fev 15, 2019 | CMC News & Announcements
Is your sales force suffering from the doldrums? Have you tried content marketing, but your bottom line is still as limp as a tear-soaked pillowcase? Here’s a thought – maybe you should try injecting a little humor into your content marketing. Content Marketing is No...
por Contributing Author | fev 8, 2019 | CMC News & Announcements
There’s something funny about your content marketing, or at least there should be. Humor is one of the most effective elements of a successful marketing campaign, yet most marketers are still learning how to use comedy to engage customers and help them laugh their way...
por Content Marketing Conference | fev 6, 2019 | CMC News & Announcements
If you’re anything like us–and if you’re reading this, you probably are–you love content marketing. And sharing your love of content marketing with a friend, colleague, or co-worker gives you that warm, fuzzy feeling inside. Are we right? Then...
por Contributing Author | fev 1, 2019 | CRIAÇÃO DE CONTEÚDO
Think about some of the funniest things you’ve ever seen or read over the decades. More often than not, the power to make you laugh didn’t come from pure absurdity or from overly-detailed sketches with incredibly elaborate timing but rather from taking the...
por Contributing Author | jan 31, 2019 | CRIAÇÃO DE CONTEÚDO
This week’s Thursday Trends will brush the gunk off your content marketing strategy and leave it minty fresh. Read on to find out the five hottest social media and content marketing blogs to follow in 2019, how data journalism can orchestrate viral content for...
por Contributing Author | jan 30, 2019 | PERFORMANCE DE CONTEÚDO
Traditionally, engagement has been the ultimate indication of success in content marketing. Evaluating performance using engagement also usually doesn’t entail incredibly complex metrics: just how often content is shared, comments, likes, and other signs of life...
por Contributing Author | jan 28, 2019 | Content Strategy
Online content marketing has become the lifeblood of merchants, salesman, and peddlers of all kinds. Content is King, and you know that because a content marketer told you so. By now, every content marketer knows that high quality and persuasive content is not only a...
por Content Marketing Conference | jan 24, 2019 | CRIAÇÃO DE CONTEÚDO
Hold on to your seat because the Thursday Trends will blow your content marketing mind. If your content marketing efforts were stagnated or ineffective in 2018, then these featured articles will ignite your creative fire for 2019. Read on to find out the critical...
por Content Marketing Conference | jan 22, 2019 | DISTRIBUIÇÃO DE CONTEÚDO
Content distribution is generally broken up into three categories: posting on the means that you own, getting exposure through the press and other earned media, and promoting content through paid placement. What ultimately propels content is search results and your...
por Content Marketing Conference | jan 18, 2019 | CMC News & Announcements
Unleash your creativity and get organized with the content marketing roundup this week. Find out B2B and B2C content marketing trends not to be ignored in 2019, how to sprinkle a little humor and Markle Sparkle into your content, why good news is the new bad news when...
por Content Marketing Conference | jan 11, 2019 | CMC News & Announcements
The new year is underway, and we’re heading beyond content marketing trends and into the heart of crafting phenomenal content in this week’s roundup. Read on to learn innovative tips for increasing traffic, how to make your content go from good to...
por Content Marketing Conference | jan 8, 2019 | CRIAÇÃO DE CONTEÚDO
Finding the right talent to work with is a never-ending challenge faced by site owners and people in management roles. It’s not only a matter of finding a writer, editor, or strategist with the right skills, attitude, and experience but also deciding whether...
por Content Marketing Conference | jan 4, 2019 | CMC News & Announcements
The content marketing roundup starts off the year with a bang. Featured articles this week are loaded with cool and original tips for killing it with content marketing in 2019. Read on to find out: Creative content marketing ideas for February, what the Game is, and...
por Content Marketing Conference | jan 2, 2019 | Otimização de conteúdo
Surprising as it may seem, content marketing has a shocking amount in common with video games, indie games in particular. If you’re totally unfamiliar with the industry, the short version of what’s been going on in recent years is that game-making tools...
por Content Marketing Conference | dez 28, 2018 | CMC News & Announcements
This roundup promises to feed your content marketing predictions for the new year fix. Content marketing trends that emerged in 2018 and what lies ahead is all the buzz this week. The roundup this week includes expert insights on the most impactful predictions for...
por Content Marketing Conference | dez 21, 2018 | CMC News & Announcements
‘Tis the season to craft fresh strategies for 2019 content marketing campaigns, and this roundup has all the predictions, trends, tips, and hacks to help you accomplish your new year’s content goals. Trends, trends, and more trends for 2019 abound this...
por Content Marketing Conference | dez 14, 2018 | CMC News & Announcements
Hacks, tools, and futurist trends top the content marketing roundup this week. You’ll learn how Bloody Mary Day (yes, it’s a real day!) brings the party to your content next month, pick up hacks for startups and e-commerce businesses, get ideas for cutting...
por Content Marketing Conference | dez 11, 2018 | PERFORMANCE DE CONTEÚDO
How do you know if your content has any impact at all? In a world that seems constantly flooded with content, people can be facing a decision fatigue not that dissimilar to opening one’s Steam library just to stare at the endless choices for half an hour before...
por Content Marketing Conference | dez 7, 2018 | CMC News & Announcements
B2B content marketers, the roundup this week is for you. And we have tons of inspiration for B2C marketers, too. B2B content marketing strategies and trends dominate the news with statistics from the Content Marketing Institute’s latest report, including...
por Content Marketing Conference | nov 30, 2018 | CMC News & Announcements
Stock up on all the holiday and New Year content marketing buzz in the latest roundup. This week offers cool ideas for engaging your audience with holiday content and 14 new content marketing trends you must know before planning your 2019 strategy. Plus, find out how...
por Content Marketing Conference | nov 27, 2018 | Content Management
When it comes to content management, providing a top-notch user experience for your user base is your top priority. You also want assurance that the system is easy for your content team to use and efficiently gets the job done. Content management systems (CMS) are...
por Content Marketing Conference | nov 23, 2018 | CMC News & Announcements
This week is a mini-holiday feast of content marketing goodness. The main course is all about the future of content marketing and getting the best ROI. The sides and appetizers include an announcement of the top ten content marketing companies, a video on the real...
por Content Marketing Conference | nov 19, 2018 | PLANEJAMENTO DE CONTEÚDO
2018 has already shown us several shifts with respect to content and SEO and 2019 only promises even more sweeping changes that will equate to stepping up content planning. When it comes to the planning aspects of executing content strategy, one major aspect is...
por Content Marketing Conference | nov 16, 2018 | CMC News & Announcements
It seems like 2019 is about five minutes away. This week’s roundup will prepare you for all the hottest content marketing trends expected to boom next year. Emerging trends and innovations in content marketing dominate this week’s roundup. You’ll discover...
por Content Marketing Conference | nov 9, 2018 | CMC News & Announcements
Time to put away the costumes and scarecrows and get ready for holiday content marketing in this edition of the weekly roundup. A few highlights this week are some hot, non-Christmas marketing ideas for December, what annoying content marketing mistakes you want to...
por Content Marketing Conference | nov 6, 2018 | DISTRIBUIÇÃO DE CONTEÚDO
Content distribution technology has to stay ahead of the game. Martech is constantly evolving and failing to keep up with it can mean that you’re investing in quality content but don’t have a sufficient stack to ensure that it’s reaching the...
por Content Marketing Conference | nov 2, 2018 | CMC News & Announcements
This week’s content marketing roundup is brimming with a theme of how marketers can, and must, create content that transcends and connects to an audience that’s steeped in endless information. Learn how to make your content more seductive, how to use...
por Content Marketing Conference | out 30, 2018 | Otimização de conteúdo
Who doesn’t love a fresh-baked loaf of sourdough bread? (Sorry if you’re celiac or going low-carb.) Sourdough loaf is an apt analogy for what’s known as “historical optimization.” One of the best ways that you can optimize your content in...
por Content Marketing Conference | out 26, 2018 | CMC News & Announcements
Content marketing in history, improvisation, and Christmas movies highlight this week’s roundup. The strategies and tips for this week include creating realistic marketing expectations, the various stages of the buyer’s journey, and content marketing for...
por Content Marketing Conference | out 23, 2018 | CRIAÇÃO DE CONTEÚDO
Video is the hottest thing in content creation right now. According to the Content Marketing Institute, companies incorporating video into their content strategy see a whopping 41% more search traffic than companies that haven’t pivoted to video yet. Does this...
por Content Marketing Conference | out 19, 2018 | CMC News & Announcements
With the close of 2018 quickly approaching, the predicted trends for content marketing in 2019 and the importance of having a content strategy dominate this week’s roundup. Plus, there’s free content marketing courses, the top 5 Instagram trends...
por Content Marketing Conference | out 16, 2018 | PERFORMANCE DE CONTEÚDO
Content performance refers to evaluating your content’s success. Of course, success is subjective so it ultimately boils down to which metrics you are evaluating and why followed by the methodology used to observe user habits and other indicators of whether or...
por Content Marketing Conference | out 12, 2018 | CMC News & Announcements
This edition of the content marketing roundup is full of trends, ideas, and insight for expert and novice marketers alike. You’ll find out what’s hot for November (hint: it’s not Thanksgiving), what’s epic for 2019, the art and science of...
por Content Marketing Conference | out 9, 2018 | Content Management
Content management refers to the technical side of content marketing, all those 0s and 1s doing their thing to make sure that your content looks pretty and gets seen by the people. Content management systems (CMS) keep all of your digital assets safe and help manage...
por Content Marketing Conference | out 5, 2018 | CMC News & Announcements
The roundup this week reads a little like sci-fi, casting AI and humans in opposition as content marketers. Transforming the boring into the thrilling, mastering cognitive biases that inspire consumers, social media destroying our personal connection, and who wins the...
por Content Marketing Conference | out 2, 2018 | PLANEJAMENTO DE CONTEÚDO
Content planning isn’t just plotting an editorial calendar with blog posts and automating their publishing schedule, although that’s often part of it. It’s the active and ongoing process of ensuring that your content strategy is properly executed and...
por Content Marketing Conference | set 28, 2018 | CRIAÇÃO DE CONTEÚDO
Whether you’re already a successful brand or a small business that doesn’t know where to begin, this week’s content marketing roundup has got you covered. You’ll learn how to overcome writer’s block, create high-quality videos on a...
por Content Marketing Conference | set 25, 2018 | DISTRIBUIÇÃO DE CONTEÚDO
The name of the game in content distribution is, you guessed it: content. You can leverage the hottest content distribution strategies, but if you don’t have the right content to share, what’s the point? The old phrase “one man’s trash is...
