por Byron White | mar 18, 2016 | CRIAÇÃO DE CONTEÚDO
To drive leads and conversion, your content marketing message needs to be actionable and it has to engage readers. But in content marketing, the messenger – your writing – is just as important as the message. If you’re making common, but often...
por Content Marketing Conference | abr 7, 2015 | CRIAÇÃO DE CONTEÚDO, Content Strategy
The sweet spot of content shifts with every Google update, every layout change, every shift in demographic direction. Finding a consistent starting point can be difficult, but establishing a framework is invaluable for encouraging visitors to frequent a site, as well...