por Content Marketing Conference | ago 17, 2015 | CRIAÇÃO DE CONTEÚDO
What is content marketing worth if it does not engage readers? Not much. You have 10 to 20 seconds to capture your readers’ attention. Is your content engaging? To engage readers, content must be scannable, important, and create an emotional connection. Content that...
por Content Marketing Conference | ago 3, 2015 | CRIAÇÃO DE CONTEÚDO
Anyone who knows anything about digital marketing will tell you the same thing. Content is king. Forget the word mills and focus on providing exceptionally written content that offers a true value to readers and they will come. The idea is that the internet has become...