Rachel Meyer

Rachel Meyer has worked in digital marketing since 2009. She recently joined Transdev On Demand, the parent company of SuperShuttle and ExecuCar and heads up all of the digital marketing for the two brands.

When not working, she focuses on traveling to the Caribbean and discovering the best tiki cocktails across America with her husband.

Session Name: Case Study – SuperTools used by SuperShuttle

Session Date & Time: May 4, 10:20am – 11:00am

Description: Jump on the SuperShuttle and to explore the latest SuperTools that save time and deliver results. You’ll learn how to develop digital personas in hours and harvest competitive intelligence to get the edge. Review more tools to pinpoint the most popular topics, keywords, and customer questions to power-up your plan. Best of all, you’ll learn how to roll-it-all together so it becomes your GPS for content marketing.

In this session, you’ll review….
• Top editorial calendars
• New-age digital personas development tools
• Content repurposing tools
• Competitive intelligence tools
• Topic intelligent tools

Panel Name: What’s in My MarTech Stack?

Panel Date & Time: May 4, 11:05am – 11:45am

Description: Join MarTech master Rachel Meyer and three panelists that review and discuss their favorite MarTech stack that helps to drive content marketing performance and success.